25 Sep 2017

The advantages of our PIX range

Banner stands are an essential part of any corporate activity. You can place them at the front of your office area to welcome clients and give them a feel of your space. Informative banners are a great way for partners, and clients get to know you as they wait in your lobby. Your selection of content should be light, easy to consume, and interesting to read.

Banners are even more useful in external settings such as corporate events, sponsorships, press conferences, and other outdoor undertakings. At an exhibition, a banner can mark the boundary of your stand and attract passersby to check out your products and services.

The main criterion for a successful banner is that it should be clear. Anyone looking at it should spot the main message at a glance. That cursory look should hold their attention enough to get them to explore the rest of the material and to get curious about the company.

Also Read This: Spring inspirations for your banner design

Here at Banner Bug, we offer a wide range of retractable banners to fit your corporate needs. All our banners are designed to be easy to set up and even easier to design. If you visit our website or our offices, you’ll spot our banner templates. These are user-friendly guidelines that help our clients create visually effective banners.

Each one of our templates comes with clear, concise instructions on dimensions, requirements, and suggestions that will help you get the most out of your advertising banners. This makes work easier for both your production team and ours, which means your work will be printed faster, more efficiently, and more effectively.

PiX is one of our leading products. It’s a stable standing banner which is flexible enough for quick set-up but heavy enough to provide a solid base. Every PiX unit weighs 3.5 kilos, and can easily retract into a portable nylon carrying bag. It can stretch out or fold back in just a few minutes, allowing ease of set-up as well as packing up after the event.

The structure of PiX banners is supported by perpendicular floor mechanisms that link with a vertical pole at the back. This design allows for a backlight to be positioned behind the stand, for additional focus and elimination.

You can set up your lighting to draw the reader’s eye to specific areas. Backlighting also helps the whole banner to grab attention in dim exhibition halls. It’s a particularly useful feature during night-time settings at outdoor venues.

The PiX comes in three sizeable dimensions of 580 mm, 800 mm and 1,000 mm. This ample space allows large volumes of content, and a single PiX banner can share plenty of relevant information with business prospects.

All our PiX banners come with a warranty of 24 months. If you’d like a PiX or any other type of banner, get in touch with Banner Bug on +61 02 9663 5333.

22 Sep 2017

Spring inspirations for your banner design

Winter has come and gone, and while spring is a little different for us Aussies than it is in the rest of the world, it’s still nice to get some brighter weather. In the northern hemisphere, spring brings birds, bees, and flowers out of hibernation. Snow thaws and green shoots pop out of the white. Barren tree trunks tease the sun with tiny green buds.

Down here, winter is wet and wild, so everything stays green. But with all the clouds and mud and suds, people mostly stay indoors. Now our tropical heat is back in effect so we can get outside and show some skin again. Your advertising banners should do the same.

As the nation rises from winter hiding, your company should too. All the collateral you had stowed away to prevent water damage needs to be brought back out. Instead of reusing the same old pull-up banners, design a new set to go with the season.

Banners are intended to advertise your products and services, but that doesn’t mean they have to be boring. It’s not always about facts and figures. In fact, text-based banners don’t hold customer attention at all, unless the text is inherently entertaining.

Also Read This: A close look at our Media Wall stand

If you must use text, keep it minimal and use it in conjunction with images. You don’t need your vision and mission on a banner. Go with a clever tagline instead, maybe a pun on your product names, or a relevant joke related to your services or surroundings.

People respond better to visuals that have human faces in them, so think about a spring-themed photo shoot with lots of friendly smiles. Make the models relevant. Have them using your services or enjoying your products, so that there’s a direct link. If you have the budgets for it, you can hire a local celebrity to endorse your company and pose for your banners.

The setting of the photography should be relevant as well. After spending three months indoors, everyone is itching to get out in the open. Let your banners reflect that. No cubicles or boardrooms. Film the bright, colourful outdoors with its fresh air and spring flowers.

If you want to get some good banner content without spending on models, then organise a team-building session for your staff. Get a professional photographer to tag along, and ask them to focus on candid shots. They make great ads.

Banner Bug offers all kinds of banners, and most of them are reusable. You don’t necessarily need new stands. You can simply print out new vinyl or fabrics then attach them to your pre-existing stands. Switching the media is easy, and we’ll gladly do it for you.

If you would like to refresh your banners or order a set of new ones, call us today on +61 02 9663 5333.

25 Aug 2017

A close look at our Media Wall stand

There are many ways to advertise your business, and a lot of them involve banner stands. Banners came in a wide range of styles. They can be portable or static, vertical or horizontal, full-colour or grey scale. Banners are essential when you’re promoting yourself at an outdoor event, or at a seasonal expo. You can also use them for incidental advertising and sponsorship at festivals and concerts.

Our Banner Bug Media Wall is a popular item that is commonly requested for exhibitions and conferences. It can also be used at presentations because it’s easy to put up and even easier to carry around. The beauty of this retractable banner is its ease of installation. It has been called the quickest, simplest, and most flexible banner in the market.

The Media Wall can stretch up to 3 metres high, yet it retracts into a small nylon case, complete with wheels for ease of transport. The Media Wall offers a dramatic effect, thanks to its massive size and its high-definition full-colour print output. It comes in three different sizes and depending on how you position it; it can effortlessly steal the show.

Also Read This: How to look after banners

Most companies invest in a multitude of small banners because they are worried about storage and cost. You can stand out from the competition by building your display around an attention-grabbing Media Wall. It can be just as effective at 1800, 2400, or 2900 mm, so the size you select will depend on the dimensions of your exhibition stand.

If you’re worried about the durability of your Media Wall, that’s not an issue. The protective nylon bag keeps it safe and well contained, and the banner is made with high-grade materials that are specially engineered for longevity.

Unlike other kinds of banners, all 3 metres of this Media Wall is manufactured as a single piece, so you don’t need to be concerned about breaks in the image. The materials used to make the Media Wall are fully crease resistant, and any graphics that you utilise are easily interchangeable.

A Close Look at Our Media Wall Stand

Depending on how often you use your banner and how long it remains on display, it’s likely to get a little dirty. Maintaining banners is a simple matter. First, keep it in its protective case when it not being used. Before you stow it away, wipe it down with a soft, moist cloth. Make sure the cloth isn’t abrasive so that you don’t scratch the material. Avoid sponges, since they might have rough particles trapped inside them.

The printing on our Media Wall is weatherproof, so you don’t have to worry about it washing off. But be sure you don’t apply harsh detergents on it, as the solvent may dissolve the printing ink. Also, make sure the banner is fully dry before you put it back in its case. Storing it while wet could cause mould to grow. And remember to wipe the carry-case as well.

If you’d like to order a Media Wall or any other kind of banner, please get in touch with us on +61 02 9663 5333 or email us your specifications at info@bannerbug.com.au.

24 Aug 2017

How to look after banners

Without a doubt, portable banners are a great advertising tool for your business; they promote your business or service in a professional and stylish way. Of course, nothing makes your message look worse than when you are using a portable banner that has seen better days and is ragged and torn.

It doesn’t matter if your portable banner has been designed to be used indoors at trade fairs, events and conferences, or outside *in the elements* permanently, or semi permanently, advertising your business or service. Today we have some tips on hanging and maintaining your banner, so it lasts for as long as possible.

Why You Can’t Go Past Our Banners for Your Corporate Outdoor Events

Hanging your banner outside

When you are hanging your banner outside, you need to use the right materials – this could include using heavy duty cable ties in the corners when you are hanging your banner on a fence – this is important if it will be displayed in a windy area. If you aren’t hanging your banner on a fence – bungee cables or hanging clips are perfect for use around posts or columns. Banner bungees are perfect in windy areas as the corner of your banner will be less likely to tear. If you are hanging your banner inside or on your shop window suction cups are great ways to keep your banner in place.

Hanging your banner inside

If you plan on the banner being a permanent fixture screw a hook into the wall for each corner and use cable ties or banner hanging clips to keep the banner in place. While you don’t have to worry about your banner being exposed to the elements an alternate is to use a roll up banner stand, this allows you to move your banner around from place to place – great for a showroom. It also avoids damaging the walls and your banner is in the right spot, so it won’t detract from the rest of your displays or area.

How To Look After Banners

How to maintain your banner properly

With just a little extra care and effort you can help keep your banner looking good for longer.

  • If you have received your banner *in the mail* don’t throw out the box it came with, you can use it to store your banner in when it’s not being used.
  • Always roll your banner up with the printed surface facing out when storing it. Never fold your banners up.
  • If you travel with your banner, avoid storing it in extreme light or heat, like in a car or near a window.
  • If you need to clean your banner use a mild soap with just lukewarm water and a cotton cloth. Paper towels can scratch the banner – so never use a brush, steam cleaner, power washer or any other heavy-duty cleaning tools or products on your banner.

19 Jul 2017

Why You Can’t Go Past Our Banners for Your Corporate Outdoor Events

Is your business planning on getting involved in an outdoor event soon? Maybe you’re just looking to refresh your ongoing advertising material for events that you attend on a yearly basis? Whatever the case may be, outdoor banners are the way to go for eye grabbing attention for everyone involved.

There’s something that is just a little bit more thrilling about outdoor events. If your team is regularly in the office, then outdoor events really give everyone involved a bit of a thrill. The elevated mood in the air is thick, and everyone is really excited to be out and about.

Also Read This: Banners For Advertising – Black or white backgrounds

There are many outdoor events that your business may be involved in. If it’s as a hands on sponsor for an event, then you’ll want to have quality outdoor advertising set up around the venue, even if you don’t necessarily have a staff team on the ground throughout the event. If you are setting up a stand as part of a trade or careers fair, then you’ll probably want to go all out with advertising. After all, in this instance you want your name, brand, mission, and what you stand for to remain in the minds of all that come past your stand.

You might even host your very own corporate event, for clients, shareholders, or as a charity function. If this is the case, then the fit out of the venue will take a lot of careful preparation and planning, stretching out months in advance of the event itself. It is important that you have on board a specialised event planner for this type of occasion to ensure that everything runs smoothly in the lead up and on the actual day of the event itself.

So, what’s the first type of advertising that you need to consider for all these outdoor corporate events (and many more!)? Our banners of course. We have a range of outdoor portable banners and banner stands that are built tough to hold up in the outdoors in all sorts of weather.

Why You Can't Go Past Our Banners for Your Corporate Outdoor Events

Our outdoor banners come in a range of different sizes and shapes so you can choose what you think is going to suit your business branding and the surrounds the best. We have high quality printing so that your branding will stand out and the banners won’t fade in the weather.

Have a browse through our outdoor range to see what we have available and how it would suit you. We also have a marquee setup available for customers seeking a stand for outdoor events that is decked out with advertising materials. Contact us for any enquiries that you have or to start ordering your new outdoor banners for your corporate events.

17 Jul 2017

Banners For Advertising – Black or white backgrounds

Whether you want to use a portable banner, pull-up banner or any other form of a banner for your advertising you must remember that your brand has its own *personality* and your banner has to convey a lot, but in a simple and precise way. Of course, that sounds a lot easier than it is. You have to be able to translate your brand and its personality into your advertising and this can be achieved using a standard black or white banner. Colour is great as a background and it does have its place – there are a time and place for everything, but the good old standard colours – black and white are still great ways to make an impact.

Your banner is there to inform, to get reactions, to make people stop, to make people want to find out more – you want to become their conversations.

Before starting you need to consider the other colours you are or will be using with your banner, your colours must work together and not fight. For example, dark blue on a black background will become lost, your target audience will have to struggle to read your message and you will be just wasting your time and money. When chosen correctly your black or white background will work with the colours of your message to bring you closer to your goals.

Also Read This: How our experience helps you

BLACK
When you look at black, in many ways it really isn’t a colour as it doesn’t have colours, but a lot of businesses and brands use black in their branding – a black background with a simple white logo is clean, clear, bold and concise.

Black backgrounds work well because the banner looks sophisticated and confident, with a touch of mystery and power. One of the most readable combinations is white on black, or yellow on black. When you use a black background, it makes your brand look and feel luxurious, and gives a feeling of elegance and high-quality goods or services. If your business revolves around technology, the car industry or sports, black backgrounds convey your message, product or service well.

Banners For Advertising Black or white backgrounds

WHITE
White is a mix of all the colours of the spectrum, and you need to a find balance for it. White can’t stand on its own, but it does make for a great background if you find the right colours to work with it. White brings with it feelings of simplicity, sincerity and purity and is perfect when aiming your marketing at an existing audience. If you want to attract a new market or target audience use white and another bright colour. White is the perfect background colour for attracting the eye immediately. A plain white background, with your logo or a simple and clear message, draws customers to you and your product or services.

10 Jul 2017

How our experience helps you

When you want a pull-up banner or a portable banner to advertise your business, company or service, you want quality. You also want to place your order with a printer you can trust. Banner Bug are happy to provide you with what it is you need when it comes to durability, quality, and well-designed banners you need not look any further.

Why choose us?

  • No matter how big, or how small your printing needs are you can count on us to deliver the banner or banners that suit your needs. We work with you and with your budget to offer you the very best value for money banners you can buy. We are committed to our customers and to working with you.
  • Also Read This: Why Quality Banners are Important

  • We only use the very best materials, we use the best premium and high-grade materials we can find, when it comes to our products we don’t cut corners. The products we use ensure you have a banner that lasts well, we want our customers to be satisfied, we want you to come back.
  • We are a fully Australian owned company that has been designing, manufacturing, selling and exporting our portable display systems since 1987. Our head office and manufacturing facility is in Sydney and today we are now an Australian leader in the portable exhibition and display signage industry. We are constantly looking for new and innovative ways to improve and develop our products for our customers.
  • We offer a wide range of products for you to choose from. We want you to succeed and with our banners you can create brand awareness and give your business more exposure from pull-up banners to retractable banners we have them all, if we don’t have what you want, let us know and we can create a custom banner just for you.
  • How Our Experience Helps You

  • Our customer service is second to none. We believe that when you provide great quality banners you should back that up with excellent customer service. It’s fine to provide customers with top quality banners, but if the buying experience is bad – awful customer service, it just ruins the experience. We want our customers to feel special and individual, not just another job number. We work with you from start to finish, we take pride in our work, and we are not happy unless we know you are happy.
  • Experience counts and with 30 years in the banner printing game, we know what we are doing, we know what works and what doesn’t, we know that quality matters and we work with you every step of the way so you get exactly what you pay for – what we know, our experience is something that money just can’t buy.

08 Jul 2017

Why Quality Banners are Important

Marketing is a major concern for anyone in business, from a small start-up to a major corporation. You need to get the most from your marketing campaign, but that is often easier said than done. Retractable banners are an important part of your business, these banners allow you to get your name out there in a range of different places. Your banner is often the first contact people have with your business, product or service and you need a quality banner – from the materials to the graphics to the printing, quality is important.

You need to gain your potential customers eye straight away; a retractable banner is a very effective approach when advertising. Banners are generally quite large, a retractable banner with a banner stand is so easy to use, they can be placed where you need them and they can be pulled up and pulled down by one person, no need for a team of people, ladders and rope. A quality banner will be well designed, it will be eye catching and get your message out there simply and concisely.

Also Read This: How to Choose Banners for Your Stall or Shop

Banners allow you to use your advertising at many different events and at different occasions. From outside your place of business to at a fair or fete your banner is there reaching people attending, or those just passing through. Being able to advertise wherever and whenever exposes your business, product or service to a wider audience.

The quality of the print on your banner needs to be top quality. The whole purpose of having a banner is to get your advertising message *out there* and to be seen. You need a printed banner to look good, to look top quality, to let your customers know that you put care and attention into making a banner, you are going to invest care and attention into your business and in turn into providing them with first class service.

Why Quality Banners are Important

When you choose to have your banners printed by a professional banner printing company you can be sure the quality of your final print will be amazing. The purpose of having a banner is to have it seen, and it needs to set certain standards. It needs to be printed on great quality materials that are resistant to sun, wind and rain, and can handle being rolled and unrolled countless times. The quality of the stand has to be top notch, your banner needs to be able to stand on its own, and not have to be propped up in front of a wall, or held up with string. The inks used must also stand up to the sun, show no signs of bleeding, and be easy to read. Any graphics you need must be reproduced correctly and over-all your banner’s information must flow. This is why you need a quality banner that will look great and last to be used time and time again.

29 May 2017

Why quality is crucial

When you are starting out, and trying to get your name out there it’s very tempting to save money by ordering some cheap banners. You’re happy, you feel like you are getting a bargain AND you’ll be able to get your name out there at last.

It’s important to shop around, you shop around for car insurance to get a better deal – why would shopping for banners be any different? Naturally, there are options out there, and when starting out it’s tempting to go for the lowest price. The results are still the same and you may even be able to buy another banner or two and still be under budget. You’ll be able to put that banner out to more locations now – win, win! Or so it may seem.

Of course, cheap banners don’t have to mean that the banners aren’t any good. With printing and production costs going down it’s possible to keep within your advertising budget and still get the banners you want.

Also Read This: What to have in an outdoor display system

Cheap banners are now a reality thanks to advancements in technology, new fabrics and printing techniques are making a difference and it seems that every year advancements are being made, so what is commonplace today will be obsolete next year.

When it comes to the cost of cheap banners VS quality banners, you need to ask yourself what you are really paying for. With cheap banners, you should be looking at the fabric the printer is using – will it be able to withstand wind, rain and sunshine without falling apart in the first few weeks. Are the colours of the inks used going to fade after a week in the sunlight? Your cheap banner won’t end up being such a good bargain if it’s gone in weeks.

Why Quality Is Crucial

QUALITY!

Quality banners are what you need to look for, they might work out more expensive than your cheap bargain found online, but you know a quality banner will last you. With a quality banner, you get inks that won’t fade, and a tough vinyl that is made to withstand the weather conditions. When you buy a banner, you buy it for the instant advertising. Whether you are placing your banner outside, on a building, or taking it to countless trade shows and events, if you are continually rolling or folding your banner and unrolling or unfolding it – you want it to stay looking new for as long as you can.

You are better off investing in a competitively priced QUALITY banner such as those Banner Bug is renowned for producing – you know you are getting value for money. You need to know that what you are buying is worth buying and that it will last for as long as you need it to.

25 May 2017

What to have in an outdoor display system

Outdoor events are exciting and thrilling activities to be part of – nothing can replicate the buzz and environment that allows brands to meet and mingle with their customers.

From country town events to major metropolitan festivals, companies can be whipped into a frenzy jockeying against each other for stall size, stall location and even outdoor display systems.

While not all companies can possibly afford the biggest space with the greatest foot traffic, there are ways that even the most cost-conscious brands can make a huge impact without breaking the bank.

Also Read This: The Banner Kit Essentials to Consider for Your Businesss

Firstly, do some research to help narrow down your shopping list:

1. Check on what your competitors do at outdoor events
There’s no sense in reinventing the wheel, which is why it’s always helpful to see how your competitors shape their offering. Having a point of difference is essential to gaining sales, but being too different from your segment can make it difficult for customers to understand or spot you.

2. Cross-check which competitors are coming to the event
Knowing who you’re up against can make it easier to pick and mix your display system. Choosing an item that helps your brand stand out from your competitors can draw more people to your stand and help you make more sales.

3. If possible, see how previous or similar events are run
If you’re starting from scratch, getting an understanding of how other businesses maximise their stands at other events can help point you in the right direction. Some businesses can do extremely well on the bare minimum, while others have to invest heavily on interactive displays to push customer enquiries

4. Consider the position of your stall
Stalls closer to main thoroughfares may have to invest in more product-centric marketing systems, while stalls further from the action may need eye-grabbing material that draws customers. Pick a system that helps overcome your locational challenges.

What to have in an outdoor display system

Once you have an idea on what you need, now’s the time to consider your options.

Branded Marquee
For rain and sun protection, a branded marquee is the way to go. Marquees can be branded in a number of eye-catching ways to promote your brand, website and more.

Sandwich Boards
Perfect for popping at the front of your stand and to promote new or temporary sales promotions, sandwich boards are still fantastic, sturdy options for outdoor events.

Flags
Available in feather and teardrop shapes, flags are decorative and effective marketing materials for outdoor events. Bringing colour and movement, flags can be found in a number of heights and fixed to other structures, like marquees, to draw customers to your stand.

Pull-up Banners
Great in non-windy areas, pull-up banners can be used to promote products and promotions, or locked together to create an effective backdrop for your stand.

If you would like more information on selecting the best marketing solutions for your outside display stand, please speak to our friendly team of experts at Banner Bug on 02 9663 5333 or visit http://www.bannerbug.com.au/

Testimonials

  • “Thank you for your outstanding service and not letting me down on delivery times.
    The pull up banner looks fantastic. I am very happy with the outcome. Many thanks for making it so easy and stress free.
    I would most certainly recommend you to my colleagues.”

    Ben Nowland

  • “Your company has done it again! Great quality work and delivered on time. Thanks again for providing such a wonderful service, the prompt and speedy service you provided was amazing – very impressive and the finished product is fantastic.
    I will definitely be using your services again in the future. Thanks and regards,”

    Connor Blackburn

Contact Info
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1801 Botany Road, Banksmeadow, NSW 2019

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+61 02 9663 5322

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